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Benefits of Using the Auction Method

Seller's Benefits

  • Real estate auctions offer the seller another option.

  • Auctions create competition among buyers. Consequently, the auction price can exceed the price of a negotiated sale.

  • An auction generates excitement and heightens buyer interest.

  • An auction creates the most exposure in the shortest period of time and accelerates sales.

  • Requires that potential buyers be registered and qualified with certified funds on the day of the auction.

  • Eliminates high seller carrying costs -- such as interest, taxes, and maintenance.

  • Auction brings interested buyers to a point of decision -- they must act now or lose an opportunity to purchase the property.

  • Auction is a true market forum.

  • A seller can plan and select the date they want to sell. They control the sales process.

  • A seller sets the terms and conditions of the sale while maintaining control of the property throughout the auction.

  • Auction eliminates numerous and unscheduled showings.

  • Auction takes the seller out of the negotiation process.

  • Auction is an aggressive, advanced marketing program that increases potential interest in and awareness of a property.

  • A Seller is able to obtain liquidity, free up capital and move on to other investments or property decisions.

Buyers' Benefits

  • Smart investments are made because properties are purchased at fair market value.

  • The Buyer knows the seller is committed to selling the property.

  • The Buyer determines the purchase price through competitive bidding.

  • Auctions eliminate the long negotiation process.

  • The purchasing and closing dates are known.

  • The Buyer knows he is negotiating fairly and on the same terms as all other buyers while they openly compete with one another.

 

Realtors' Benefits

  • Auctions expose the property to many interested people and generates a list of ready, qualified buyers.

  • Realtors potentially can see more sales with the options available by auction, instead of just listings. As a result, auctions offer your clients and customers new selling and buying options.

  • You can develop your own market niche.

  • You have the assurance that property will be sold at true market value.

  • Property is sold within a relatively short period of time. Consequently, Realtors can show their clients a guaranteed day of sale and a quick closing.

  • Auctions can bring people in to look at your other listings, not just the auction listing.

  • Successful auctions result in referrals and return business for you the agent/broker.

  • Auctions are simply NOW events, NOT fire sales or distress sales, and generate excitement and interest in the property.

  • There is nothing like an Auction Event to bring exposure to the property, and buyers with a sense of urgency to act.

  • There are many types of auctions, from “Absolute” to “Subject to Confirmation.” We can fit the best type to suit your property.

  • Never lose another sale to contingencies. Auction buyers are pre-qualified and the high bidder’s deposit is non-refundable.

  • Realtors will also have the opportunity to pre-register a buyer to bring to the auction event and be compensated at closing.

  • Commission splits are comparable or higher with the auction method so you can increase your revenue by earning commissions as a referring agent/broker, a cooperating agent/broker, or as the listing agent/broker.

  • You will have no responsibility to show the property, to take offers, negotiate, or for the cost of advertising, but still receive a commission.

  • Our absolute real estate auctions experience a 99.9% closing rate. (We assume your closing rates are not that high now...)

 

 

 
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